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Harvard Business Review & Talon.One: Getting strategic about incentives
The Talon.One content library
Learn how businesses are rethinking incentives to drive long-term customer value and profitability.
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Loyalty strategies for 2025: Lessons from best-in-class loyalty programs
From subscription models to AI, see how leaders like Burger King, Starbucks, and Walmart are setting new standards—and how you can keep pace with these changes.
Promotion gamification: How and why it works
Everything you need to know about gamification, with insights, techniques and takeaways as well as best practices.
The buyer's guide to loyalty & promotions software
Your loyalty & promotions strategy relies on the right technology to bring it to life. Download our buyer’s guide to find the best software for your needs.
Smarter rewards: The AI revolution in loyalty and rewards
With companies everywhere increasing their AI budgets, AI-augmented loyalty strategies are set to reap the rewards. Get our report to learn more.
A deep dive into security practices at Talon.One
Explore how Talon.One sets the bar for security standards in the promotion and loyalty software space, and why enterprises rely on us for maximum information security and data protection.
Personalization playbook: Strategies for IT leaders
Benchmark your personalization efforts against 400 IT leaders from global retailers, with research commissioned by Bloomreach, Orium & Talon.One.
The EU Price Indication Directive
Discover what the new EU policy on price transparency means and how it influences displaying and managing pricing and promotion strategies.
30 best promotion campaign ideas for fashion retailers
See how fashion retailers can incentivize the customer journey - from conversion to retention - by implementing granular promotions & smart pricing strategies.
Loyalty strategies for 2024
From gamification to omnichannel, we break down the loyalty tactics set to dominate in 2024 - with examples from leading programs from around the world.
Loyalty program cheat sheet
We’ve worked with some of the world’s biggest brands to find out what top loyalty programs do differently - and created the loyalty management ultimate cheat sheet.
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