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2 Apr 2025

INCENTIVIZE 2025: 5 reasons to join us in Berlin this May

Isabelle Watson Talon.One

Isabelle Watson

Content Lead

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5 minutes to read

We're gearing up for our biggest event of the year— INCENTIVIZE 2025, our flagship loyalty & promotions summit. And you’re invited!

Through keynotes, breakouts, and world-class networking, you'll gain a wealth of insider knowledge about incentives programs that consistently outperform industry standards. 

After the success of last year’s first edition, we’re back with an even bigger and better INCENTIVIZE. Hosted in Talon.One’s hometown of Berlin on May 21st, INCENTIVIZE 2025 will bring together 350+ of the sharpest thinkers and brand leaders in the incentives space.

Below, we’ve gathered five of the top reasons why you won’t want to miss it.

1. Get the strategies and insights to stay ahead

If you’re a business leader looking to strengthen your approach to loyalty and promotions, INCENTIVIZE 2025 is the summit for you.

Our agenda is designed to leave you inspired and equipped to create incentives that drive profitability and customer loyalty. Centered around the theme “Smarter incentives, stronger growth,” the conference will help you learn how to: 

  • Transform incentives from a cost center to a powerful growth engine

  • Implement small adjustments to create big wins

  • Be a catalyst for change within your organization

Take a sneak peek at the agenda below: 

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INCENTIVIZE 2025 agenda

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INCENTIVIZE Learning Lab

Join us the day before the summit for our INCENTIVIZE Learning Lab, a full-day, hands-on workshop designed for Talon.One users. Through seven expert-led modules, you'll dive deep into designing effective incentives, leveraging personalization, applying gamification, and measuring ROI. 

Tailored for CRM, Merchandising, and Loyalty Managers, as well as Product teams, the Learning Lab includes breakfast, lunch, and a networking drinks reception. Plus, your ticket comes with complimentary access to INCENTIVIZE on May 21.

2. Hear from the world’s best brands 

INCENTIVIZE brings together global leaders, including those from H&M, Asics, Bilt Rewards, and Beauty Pie—brands that are pushing the boundaries of loyalty, promotions, and customer engagement. These experts have built and scaled some of the most innovative incentives strategies in the world, and now they’re sharing what really works.

This is your chance to hear firsthand how they’re tackling profitability, transformation, and creativity in incentives. Expect candid insights, behind-the-scenes strategies, and the key lessons they’ve learned from keeping millions of customers engaged.

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INCENTIVIZE 2025 speakers

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3. Network with industry leaders

INCENTIVIZE is for anyone involved in customer loyalty and incentives. From marketers, growth, and engagement leaders to product managers and developers, if you’re interested in learning the best practices and tools that actually drive long-term loyalty — you need to be at INCENTIVIZE.

The summit is also a meeting ground for the world’s biggest brands, with last year’s edition welcoming attendees from Adidas, Gymshark, Thalia Bücher, Zalando and Salomon. Between sessions, you’ll have time to connect with peers, exchange ideas, and build valuable relationships.

If you’re a Talon.One customer, it’s also an opportunity to meet your account team, hear about our latest feature releases, and learn how to maximize the value of our platform.

4. Gain insider insights from our sponsoring partners

We have an incredible line-up of partners sponsoring INCENTIVIZE, including Shopify, mParticle, Iterable, and Deloitte—all ready to share real-world success stories and game-changing industry insights. Dive into expert-led breakout sessions and get your burning questions answered one-on-one. 

5. Experience Berlin in the spring

If you need one more reason to attend INCENTIVIZE, it’s the chance to explore one of Europe’s most vibrant cities. Berlin comes to life in spring, with blooming parks, outdoor cafés, and cultural events around every corner.

As for the venue, we’re taking over Festsaal Kreuzberg, one of Berlin’s most iconic music spaces, set along the banks of the River Spree. Located in the lively Kreuzberg district, it’s easily accessible by Uber or public transport.

Many conferences are heavy on inspiration but light on execution. At INCENTIVIZE, you’ll leave with concrete incentives strategies, frameworks, and case studies you can immediately apply to your loyalty and promotions strategy.

Secure your spot today and don’t miss your chance to be part of the conversation shaping the future of incentives. For any questions about the summit, reach out to us at incentivize@talon.one.

Have an education budget that you'd like to use to cover your conference attendance? Download our justification letter template to help make the case for budget approval.

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Newsletter author

Isabelle Watson

Loyalty & promotion expert at Talon.One

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